Anyone remember #latergram, circa 2013?
If you don’t, not to worry.
Now, you can schedule Instagram posts (and reels) on the app itself. Perfect for small business owners and entrepreneurs!
By the end of this post, you’ll be able to schedule Instagram posts and reels for free, without using a third-party tool!
At the time of this posting, the ability to schedule Instagram reels and posts are only available through a Business Account.
To convert a personal account into a business account, follow the steps below:
At this time, scheduling posts and reels is only available on the mobile Instagram app.
No rocket science here—draft your post or reel. Copy/paste your caption and hashtags.
But don’t hit post just yet!
The real magic happens in the next step.
Under “Schedule content”, find “Schedule this post”. Tap the toggle to set it to “yes”.
Instagram will ask you to choose the date and time when your post should go live.
By default, the time zone is set to your current time zone.
Keep this in mind if some of your audience live in other parts of the world!
Once you’re good, tap “Set time”.
After you click “Share”, Instagram will schedule your post to be visible on the date and time you set.
No more panic posting on Instagram!